The Government's demonetisation drive and ensuing interest to individuals to embrace cashless exchanges utilizing cell phones has urged them to purchase cell phones, said Manu Sharma, Vice-President (Mobile Business), Samsung India.
"On account of the Government's cashless push, individuals have built up a propensity for making installments utilizing different e-wallet administrations. Individuals are discovering them more advantageous that money installments," Sharma told journalists here today.
"Because of demonetisation, advanced method of installments have expanded. This is a decent change. It will increment cell phone reception among clients. We trust the Government's cashless push will turn out to be a critical angle for the general development of cell phone advertise." Sharma said at present 22 crore individuals in India utilize cell phones.
Sharma and his group were here to declare the dispatch of Samsung's new cell phone Galaxy C9 Pro.
As per the Samsung official, the cell phone industry was not hit that gravely because of money crunch post the November 8 note boycott declaration.
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"Impact of demonetisation on cell phone industry was not that serious. The business was not hit as seriously as different enterprises. Starting at now, there is definitely no impact. Things got to be distinctly typical after December," said Sharma.